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VEYRA Mobility

MOVEFAIRLY

Stockholm · Pre-launch · Q4 2026

Ride-hailing, returned to the people who drive it.

Platforms can take up to 25% of every fare — leaving as little as 6.5 SEK on a 226 SEK ride. VEYRA takes 10%, capped at 600 SEK a week, then 0% for the rest of the week. Simple math, fair by design.

Pre-launch prototype
0 SEKWEEKLY CAP — THEN 0% FEE
0+DRIVERS ALREADY COMMITTED
0+RIDERS ON THE WAITLIST

The 226 SEK ride, split honestly

GROSS FARE: 226 SEK · WHERE EVERY KRONA GOES

VEYRA — 10%, cappedfee 22,60 kr
Typical 25% commission modelfee 56,50 kr
Driver payoutOur feeTheir fee
Estimated net after fuel & tax
6.5 SEK30 SEK

Same ride, same city — an illustrative example, not a guarantee.

10% fee · capped 600 SEK/week0% platform fee after the capDesigned for fairer faresPlanned BankID verificationNo dispatch fee · decline freelyF-skatt friendly · zero paperworkGross fare always shown

Part One · The Broken Math

A 226 SEK ride should never leave a driver with 6.5 SEK.

Driver interviews and real receipts show commissions of 18–29.6% hiding behind complicated interfaces. These are four daily struggles, in their own numbers.

Pain 01 — negative net profit

6.5 SEK net.

A 25% commission on a 226 SEK ride leaves roughly 6.5 SEK once diesel, road tax and insurance are paid. That is not a business — it is a donation of time.

Pain 02 — hidden numbers

A fee to say no.

Platforms hide the gross fare behind tabs and charge a dispatch fee simply for declining a trip. Drivers get penalised for exercising judgement.

Pain 03 — crushing Swedish costs

25% leaves no buffer.

Diesel, tax and insurance are fixed and high in Sweden. A quarter of every fare going to a platform means one repair away from an unprofitable month.

Pain 04 — short trips stop paying

Short rides, worth less.

On a short city trip, a percentage-only model takes its cut before the driver has paid a krona of fuel. The heart of city driving stops paying for itself.

Part Two · The Business Model

One rule: 10%, capped. Everything else follows.

The model rests on a single promise drivers can trust and riders can feel. Here is how it works — and why it is sustainable with zero payroll.

  1. Drivers pay 10% — never more than 600 SEK a week

    The ledger deducts 10% of each gross fare and stops automatically at 600 SEK. For a full-timer that means driving fee-free from around trip 40 until the week resets.

  2. Fares are designed to be lower — so demand grows

    Lower fares mean more rides. More rides let drivers spread fixed costs over more trips — the volume that makes a low, capped fee sustainable.

  3. The platform runs lean — zero payroll

    Automated dispatch, self-serve F-skatt onboarding, and AI support with founder escalation. Planned operating cost: ≈12,800–14,800 SEK a month.

  4. Trust is the moat

    Gross fare on the main screen. A net-profit view with fuel and tax estimates. BankID verification is planned for both seats. No hidden tabs, no penalties.

Weekly fee to the platform

CUMULATIVE SEK PER WEEK · 45 TRIPS @ 150 SEK

600 SEK CAP → THEN 0%TRIP 10TRIP 30TRIP 4525% MODEL: ~1,687 SEKVEYRA: 600 SEK MAX
VEYRA — flat at the capA 25% model — keeps climbing

Pre-register as a driver, rider, or business customer.

Transparent fares, visible fees, and planned BankID-based verification.

Pre-register